Frankiel

Jewellery
Paris
France

Challenge:
We were approached by Frankiel, a luxury Hong Kong jewellery brand to reposition & rebrand the company by creating a new logo and advertising campaign.

Result:
The customer was seduced by the new & fashionable visual identity. Their brand presence has substantially increased.

Solution:
We created a modern, understated look and feel for the brand with a timeless, typographically driven logo. Their emblematic paper clip signature jewellery is heavily featured on their marketing material, using a dark palette, embossing and high quality finish.

Works

Scope of work:
Art Direction, global design, brand communication

Ready to start a project?